Business > Marketing Audio Books

A Branded World: Adventures in Public Relations and the Creation of Superbrands (Unabridged)

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Branding is ultimately the way you differentiate your product from the competition....

Let's Get Real or Let's Not Play: The Demise of Dysfunctional Selling and the Advent of Helping Clients Succeed

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Selling is the second oldest profession, often confused with the first....

How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register

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In this contrarian look at the world of marketing, Fox delivers cutting insights and plentiful tips that are clear, practical, and doable....

Differentiate or Die (Unabridged)

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In today's ultra-competitive world, the average supermarket has 40,000 brand items on its shelves...

The Invisible Touch: The Four Keys to Modern Marketing

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Harry Beckwith, the author of Selling the Invisible, is back with a treasury of quick, practical, and entertaining strategies...

The Future of Success

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The dizzying exuberance of the Internet-driven marketplace offers unprecedented opportunities and an ever-expanding choice of deals, products, investments, and jobs...

Selling the Invisible: A Field Guide to Modern Marketing

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In order to market effectively, you must learn how to sell something you can't even see - services...

Guerrilla P.R.: Waging an Effective Publicity Campaign Without Going Broke

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If you think you need big bucks to promote your product, your company, or yourself, think again...

Gonzo Marketing: Winning Through Worst Practices

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From the author of The Cluetrain Manifesto comes Gonzo Marketing, a knuckle-whitening ride to the place where social criticism, biting satire, and serious commerce meet...

Unleashing the Ideavirus

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Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues...